Delivery

Testing & Automation is a recipe for sky-high conversion rates

…Which is why our brilliant little WizBot 'Flash', has focused his efforts so much on letting you test and automate all your email campaigns as thoroughly as possible. Because the more you do, the more targeted and profitable your email marketing strategy will become.

So how exactly does our platform make this happen? You’ll understand fully in just a few moments.

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Want to save yourself even more time and take your productivity to a whole new level? With a trusty developer on your team, you can – by using our SOAP-based API to interact with the WizEmail system programmatically.

How can our API make your life easier?

  • Connect your website, CRM or any back office system to WizEmail. Quickly, easily and securely.
  • This will let you share your data between the two systems, seamlessly. So that everything's kept nicely in sync.
  • Import and export your data on an automated schedule, so you don't have to lift a finger. Or raise an eyebrow.

It's simple really. But you will need a developer to help you out with this one. You can just point them to this link – http://apiconnector.com/And if you need any extra assistance, just give us a call and we'll happily run you through the process.

Either that, or we'll get Einstein on the case. He's a genius at these things – hence the nickname.

 

Those of you that use the SalesForce CRM know how crucial it is to keep track of all your customer information, activities and conversations, so that you can understand every customer individually and hit them with all the right messages and offers. And so you're probably wondering if the masses of useful customer data you'll be collecting will integrate easily into your SalesForce system. Well, if you haven't guessed from the title of this page – it will.

So what will the WizEmail/SalesForce dream-team combo allow you to do?

  • Update SalesForce with every single piece of campaign data, seamlessly.
  • Easily discover new ways to cross-sell and up-sell to existing customers.
  • Have a super-thorough, integrated profile for every customer with all their interactions and behavioural patterns under your nose.

You'll know your customers inside out. Which is going to give you one heck of a load more conversions and sales and dramatically increase your customer satisfaction. Sound good? You betcha!

Ready for another piece of email marketing ingenuity? 
The feature we’re about to reveal will massively cut your costs and send your ROI through the roof. So brace yourself. It’s pretty darn amazing.

With WizEmail you’ll be able to easily set up triggered follow-up emails based on the behaviour of your customers. So whatever actions they take, you’ll have ready-made, targeted emails auto-sent to the right people at the right time. And as many triggered follow-up emails as you like.

Which means that once the campaign’s created, you can put your feet up and let our innovative, automated system do all the work for you. Your conversions will come flooding in automatically. And there’ll be bucket loads of them.

As well as behavioural triggers, WizEmail lets you easily automate your emails with:

  • Webform sign-up triggers
  • Auto-responders
  • Event-driven triggers
  • Data-driven triggers
  • Welcome programmes
  • Automated lead nurturing
  • Automated lifecycle marketing

Want to taste the benefits of our amazing triggered email system? Then sign up now for our FREE 30-day trial and join all our other happy, successful, WizBot-loving clients.

Want to re-use or review a campaign you ran a while back? No worries. You can store as much information as you want with your own easily accessible online database.

You’ll have no limit on:

  • The amount of email campaigns you can create and store
  • The number and size of image files
  • The amount of recipients you can email
  • The number of address books
  • The size of address books

And to make it super-easy for customers to join your mailing list, we’ll give you a nifty little code to add to your site so they can sign up themselves. With a fully-editable ‘subscription confirmed’ response message included. Simple.

 
 

Every savvy marketer knows that guessing gets you nowhere. Testing is the only way to discover what works best in reality and what gets results. Whether it’s a product, special offer or piece of sales copy. But trying out different emails to see what works best could set you back a few days. Unless it’s automated. And yes – that’s what we've done.

WizEmail offers an innovative split-testing process, which lets you:

  • Create 10 different versions of an email. These could be divided by alternate subject lines, ‘sent from’ addresses, email content or whatever you like!
  • Choose what percentage of your client list you want to test on (perhaps 10%?).
  • Decide how many hours you’d like to wait while measuring responses.
  • Pick what variable is most important (the open or click-through rate).
  • Sit back and relax. As WizEmail automatically works out which variables work best and sends out the highest-converting email to the rest of your customers!

That’s right. You can’t go wrong with our automated split-testing tool. It will set you up for success and make sure you achieve the optimum conversion rate – by taking out the guesswork AND the legwork!

What an innovative little WizBot 'Flash' is. Don’t know what we’d do without him.

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